Why would you do a PhD?
Any number of
people will be more than happy to tell you how horrible it can be
to go through an extra three to four years of study for a PhD. On
one level they’re right – it can drive you crazy along the way, many
times leave you wondering whether to quit, and seem pointless until it
Yet people still continue to pursue this career path.
Far more than simply ‘more years at Uni’, a PhD is an academic
achievement with the most profound ability to affect your future career
and life opportunities in industry or academia. And like all things in
life – whether it be sport, art, music, theatre, movies or business –
getting to the top of your game requires effort, stamina and more than
a little bit of inspiration.
Doing a PhD requires all of those.
Having a PhD shows the world you’re capable of putting in the
disciplined effort, logical thought and leaps of insight required of
people who will go on to innovate and lead innovators.
A PhD tells employers that:
You will create
entirely new fields of study, research and manufacture – creating new
products, new markets and new work for skilled engineers, teachers,
technicians, and tradespeople to follow in your footsteps.
- You are
capable of spending weeks or months diligently working to discover new
truths, evaluating alternative approaches and recommending ways forward
based on intellectually solid evidence.
- When months
of work end in failure you will learn from the experience, refine your
technique, and try again.
- You can be
trusted to work alone or in a small group, pursuing ideas and solutions
that contradict ‘common sense’ or ‘received wisdom’ in your field.
Industry and academia alike hire and relocate good people with PhDs
from all around the world. You’ll discover jobs where freedom to think
outside the box is a reality, not just a corporate slogan. You can
explore a life in academia, start small companies  or run
multi-billion dollar businesses .
Doing a PhD means studying something you’re passionate about right now.
PhD means doing what you like for a lifetime.
 Richard Butterworth, “I did a PhD and did NOT go mad,” http://public.randomnotes.org/richard/PhDtalk.html
 CEOS, "History," http://www.ceos.com.au/aboutus/history.htm
 "Ziggy Switkowski," Wikipedia,
of 10:07, 24 September 2005)